Small Business Sisters

Marketing Your Business in the Slower Months and Pivoting When Needed with Marketing for the Uninhibited

We brought back one of our favorites for this episode: Miranda from Marketing for the Uninhibited!

In this episode, we'll discuss how to market your business in the slower months. We'll cover topics like:

• How to identify your target audience during slow seasons
• How to create content that resonates with your audience during slow seasons
• How to use social media to reach new customers during slow seasons
• How to pivot your business when needed

If you're struggling with marketing your business in the slower months, listen to this episode for some helpful tips.

You can find out more about Marketing for Uninhibited on instagram @marketinguninhibited or online at https://marketinguninhibited.com/

Things We Wish We Knew When We First Started Our Business

Starting a small business is a big undertaking. There are so many things to think about, from marketing and sales to customer service and accounting. It's no wonder that so many small businesses fail.

In this episode, we'll share some of the things we wish we knew before we started our own small businesses. We'll cover topics like:

• How to set realistic expectations
• How to find the right target market
• How to manage your time effectively
• How to deal with the inevitable challenges

If you're thinking about starting your own small business, this episode is for you. We hope you'll find our insights helpful as you embark on this exciting journey!

Small Business and Summertime

Are you a small business owner struggling to find enough hours in the day? Do you often feel overwhelmed by the endless to-do lists and competing priorities? In this episode, Jenni and Christina chat all about the crucial topic of time management specifically tailored for small business owners in the summertime.

Declutter Your Mind

Are you feeling overwhelmed by the clutter in your home and your mind? If so, you're not alone. Many of us struggle with feeling like they can never get ahead of the mess. But it doesn't have to be this way. In this episode, we'll talk to life coach, Leslie Alder, who specializes in helping women declutter their homes and minds. She'll share her tips on how to get started, how to stay motivated, and how to create a lasting change.

You can find Leslie Alder on Instagram @lesliealdercoach and www.lesliealder.com

Launching Your Product

Looking to launch your product in a creative storefront, but not sure when the best time is? Tune in to this episode of our podcast where we dive into the key factors to consider when timing your product launch.

We'll discuss in real-time creative ways to launch new prints & products in ways that are conducive to your customers and your platform. Whether you're a small business owner or a marketing professional, you won't want to miss this insightful conversation on launching your product in a creative way that fits your brand.

Daily, Weekly, Monthly, Quarterly, and Yearly Actions for Your Small Business

Running a small business can be a lot of work, but it's also incredibly rewarding. If you want to grow your business and achieve your goals, it's important to have a plan in place. In this podcast episode, Christina and Jenni walk you through the daily, weekly, monthly, quarterly, and yearly actions we each take to keep business running smoothly and successfully.

 

What do you do when you feel stuck?

Running a small business can be incredibly rewarding, but it can also be challenging. There will be times when you feel stuck like you're not making any progress or that you're not reaching your goals. If you're feeling this way, don't worry - you're not alone. In this episode, we'll discuss some common reasons why small business owners feel stuck, and we'll offer some tips on how to overcome these challenges and how to get unstuck and move your business forward.

How + Why to Set Up a Google Business Profile

Surprise! Christina lost her voice this week, so Jenni asked our youngest sister, Ellie, to step in as co-host! You might remember Ellie from Episode 14 where she shares her story of life in Corporate America. We share some memories growing up as sisters, and there was LOTS of laughter.

After we get past those shenanigans, we discuss the importance of having a Google Business Profile (formerly Google My Business). We also walk you through each step to get it set up. It is super easy and you can do it today!

We'll cover what Google Business Profile is, how it works, and why it's important for your business. We'll also provide some tips on how to optimize your Google Business Profile for maximum visibility.

What to do when people talk about your business

Ultimately, we want people to talk about us and our business, right? But what about when it's not talked about the way we want? Or when we hear stories about us that are untrue?

Listen in as Christina and Jenni debrief a real-life situation and how we work through the emotional process and what it has to teach us.

Shopify, Etsy, and WooCommerce: Our Experience

Welcome to this episode where we explore the world of online shopping platforms. Whether you're a small business owner or a creative entrepreneur, you have likely heard of Etsy, Shopify, and WooCommerce. These platforms offer a variety of features that make it easier to start and grow an online business.

First, we will dive into Etsy, a popular marketplace for handmade, vintage, and unique goods. Next, we'll explore Shopify, a comprehensive e-commerce platform that enables businesses to create a professional-looking online store. Finally, we'll delve into WooCommerce, an open-source e-commerce plugin for WordPress.

Throughout the episode, we'll discuss the pros and cons of each platform, as well as the fees and costs associated with using them. Whether you're just starting out or looking to switch to a new platform, this episode will provide valuable insights into using Etsy, Shopify, and WooCommerce to build and grow your online business.